So, How Hard Could it Be?

Welcome to 2013.  It’s time to order your chicks or make preparations for the feeder pigs you’ll buy in March and generally get ready for the growing season.  Soon the farm stores will offer chicks for sale and you’ll be tempted to finally take the leap.  This is the year.  We’re really going to do it!

Good for you!  But let’s approach this with a measure of sobriety.

Joel Salatin signs copies of his book You Can Farm with “Oh, Yes you can!”

YouCanFarm

You can.

But you can also underestimate how hard it is going to be.  How hard it will always be.  You may become more efficient at keeping your little flock of birds and you may get faster at processing chickens…but that will just encourage you to raise more next time.  Your profit margin will always be low but you can increase your cash flow by moving more inventory.  So, you raise a few more.  You are better at the work and more efficient per unit of chicken but you are still DOING THE WORK!  It is never easy to roll out of bed at 2:00 in the morning, find your shoes, load your gun and run outside to kill whatever you can hear attacking your chickens this time…only to realize you forgot your pants…and it’s 20 degrees.  The next morning you will be tired.  This cycle can continue forever.  More production, more skill, more raccoons, more chickens, more customers, more packaging, more ice, more, more, more forever.  Forever.  Forever!

So, yes, you can.  You really can.  But it’s harder than you think.

When people ask me how to get started we try to sit them down for a serious conversation.  These same discussion is written in numerous farming books but I think it’s worth hitting the main points before moving on.  All of these are #1 but I have 5 number 1 rules.

1. Start small.  No, smaller than that.  If you want to raise chickens, raise as many as 50 for yourself.  Just see what all the fuss is about.  Ideally you’ll brood broilers late in summer about 7 weeks before your first frost.  Then you can butcher on a cool day when the flies aren’t flying and you’ll have all winter to consider your experience.  Or just skip the broilers and brood 6 layer chicks.  6 birds will give you far more eggs than you can eat.

2. Go slow.  Don’t start out with layers, broilers, pigs and a goat.  The learning curve is too steep.  If you feel you have a good handle on raising and selling broilers, maybe try your hand at a couple of pigs.  Once that is mastered, add the next thing.  Take your time.  Pay your dues.

3. Buy the least amount of equipment you can.  Try to get by with the knives you already have so long as they are sharp and not serrated.  Boil water on the stove to scald the birds.  If you want to be fancy, borrow a turkey fryer to heat your scald water.  Hand pluck the birds.  Don’t make a big investment in equipment until you absolutely, positively have to do it.  Even then, look for alternatives.  Any money you spend is money you can’t spend again.  Dad said to me this morning, “They don’t sell capital at Walmart.”

4. Don’t go it alone.  This should be listed first but I’m too lazy to re-sort them.  If you’re married you need your spouse on board.  If your spouse doesn’t want to use a bucket potty just give it up.  It’s not worth your marriage to go potty in a bucket.  It’s also not worth your marriage to bask in the glory of a compost pile full of blood and feathers.  If you’re not married, consider finding someone to help you.  Animals eat every day.  Even when you have the flu.

5. Read books.  Shoot your television, get on a first-name basis with the librarian (you’ll sell her chicken later), park your tookus in a comfy chair and start going through your book pile.  Goat Song gave a great example of this recently.

So what’s this all about?  A couple of things.  First, I was sad to read that our friends at Porter Pond Farm are hanging up their hats.  They worked hard, ate awesome food and fed their community.  But they worked hard.  They may have worked too hard.  Take a moment, follow the link and read their story.

There is a lot of temptation to mash the accelerator pedal of farm production.  “By golly, if 100 chickens and a cow are good then 2000 chickens and 10 cows will be great!  Heck, with 20,000 chickens and a 40-cow raw milk dairy we could ditch our day jobs…and we could do it in 3 years!”  Well, yes, you could…but I really don’t think you can.

The first thing you have to do is start.  You will never begin if you don’t begin.  You begin at the beginning.  But start slowly.  Don’t bite off more than you can chew.  Holy cow.  Let me give you a personal, non-farming analogy.  I tried my first Crossfit workout on 11-30-2005.  One heck of a workout.  I looked at the list of exercises (jump rope, jump to a platform, do a modified push-up and climb a rope) as many times as I can in 20 minutes.  No problem.  I’m young, strong and in shape.  I’ll probably knock out 8 or 10 rounds.  No problem.  I gave 100% for 20 minutes.  I was so wrong I even posted a comment on the site:

I honestly thought I was going to die.  Double unders are hard, but the burpees did me in.

First crossfit workout.  2 complete rounds, much tired.

I bit off more than I could chew.  Now, I was young, stupid and a total glutton for punishment so I came back for more.  And more.  But I backed way off on my intensity and my expectations and that paid off.  I was a bit of a fanatic for a few years there.  The intensity and discipline required to maintain that performance level ultimately proved more than I could maintain.  Because I realized my error early on and backed off for a while, sought coaching and took my time building skill I was able to achieve some real successes in CrossFit and make positive contributions to the community.

Back to farming, you have to start.  Read a book, raise a couple of pullets, whatever you do start doing and start having fun.  Playing Around was published in October.  It wasn’t my most popular post but, to me, it was one of the most important.  One of my key ideas in that post was the notion that I don’t want to do this alone.  I want my family on board with me.  Among other things, it triggered a response from a beginning farmer we met earlier in the year.  We spoke to him and his lovely bride over Skype one afternoon, making the suggestions listed above (including the reference to the humanure toilet).  In his eagerness to get rolling, he didn’t listen to me.  He raised something like 300 broilers right out of the gate, bought all new Featherman equipment and included pigs in his operation…and, by my reckoning, was amazingly successful.  But, after reading my post about making time to play he responded to me:

“I don’t want to farm alone.”  Chris, that is something I am starting to understand at the end of my first production season.  All my past farming experiences and internships had been a team effort.  This season it was primarily me, and something was lost.  There are other concerns, but recently I stopped having fun and I am ready to call this a learning experience and move on.  I have so much passion for natural, responsible, sustainable farming–I had to experience it.  The season was successful, all the animals turned out great without incident.  I am proud of that, but I have lost my vision to continue.  Maybe I went too fast and burnt out.  Maybe I am unwilling to make the family and financial sacrifices necessary to get through the rough curve of starting a small farm business.  Maybe I finally found a challenge too big for me to handle.  Maybe my joy is producing food for my family and friends, not producing food for the masses as a career.  My relationship with my wife has become closer than ever over this past season as we’ve struggled with this issue.  My wife’s strength and commitment to me is amazing.  I felt the need to share my recent thoughts with you after reading your blog this morning.  I have a deep respect for everything you are working towards.

I responded, as I often do, with too many words.  Just as I told him to slow down getting in, I now wanted him to slow down getting out.  Here are several replies edited into one:

…go back and read Salatin.  I can’t figure out which book but somewhere he says his first year they raised 450 broilers and gave half of them away.  The second year they raised 300 and didn’t have enough.  In PPP he says he raised 1,000 birds his fourth year.

This is hard stuff.  I completely understand what you wrote but don’t let a season of discouragement prevent you from pushing forward.  Sometimes it’s hard.  I have probably 60 dozen eggs I can’t sell right now.  Soon I’ll solve that problem [ed: I sold them].  Who knows what is next.  If it wasn’t farming something else would ruffle my feathers.  I’m grateful to be in a position where too much food is my worst problem.

If it isn’t for your wife, it isn’t for you.  But if you and she are willing but discouraged, stay the course.

He replied a few more times giving additional detail (again with a little editing):

 I have at least 100 beautiful chickens down in the freezer.  Thankfully they all fit, but I really overestimated my market.  I’m really disappointed actually.  People know about my birds, over 100 people alone on facebook, and I’ve given away over 20 just as samples.  Even most of our family won’t drive out to get some great chicken.  I just didn’t get enough positive feedback this season to feed my vision.  And after studying my numbers closer, and after 3 weekends of serious processing,  I can’t ever see reaching 10,000 birds or anywhere even close, not the processing of or the selling of.  I am disappointed that I may not be able to make it work, especially when I have neighbor kids who come over just to marvel at the pigs and chickens–and these are rural kids.  Sad that they’ve never seen a pig up close before.  But i can’t ask my wife to sacrifice what it would take for me to commit to this in a way where it could work.  It’s not her dream.  Well, you can see I’m really tore up about this, just need to get it out.  Thanks again for listening.

We responded saying 100 extra chickens was not a problem.  He could host some friends for Sunday afternoon football and go through 100 chickens in no time.  Also they start really selling closer to Christmas.  He replied:

You are right about 100 chickens not being a big deal.  We just processed our final 100 broilers last weekend, and I really didn’t think they would all fit.  Plus I need space for at least half a pig in a few weeks.  The stress of the whole situation is causing me to blow these little issues into big ones.  I’ve read and re-read Salatin.  I wish I would have taken his advice and your advice and started much smaller.  But I was way too excited.  That’s why I am disappointed.  I thought I would enjoy every second of this and spring out of bed every morning excited to be producing amazing food.  Over the season I lost something.

This is not uncommon.  Salatin talks about lending out his old plucker to farmers just getting started.  They quickly decide it’s too much work, return the plucker to Salatin and give him their customers…lol.  If you are about to take the leap please, please start small.  Ease your way into it.  Test the waters.  If possible, find customers first.  But whatever you do, dream big, don’t get discouraged and move slowly.  If there is someone else with you at the beginning, make sure they are with you at the end.

I spoke to and emailed him earlier today.  He responded with this:

Chris, it was good to hear from you today.  I did have an amazing summer, learned a ton, got in great shape, and ate some of the best food I’ve ever tasted.  I’m not exactly sure what’s next, but I hope to be processing a few chickens where ever we go.

Take your time.  Move slowly.  Seek frugality.  Relationships are more important than chickens.  Keep learning.  If you apply these ideas you’ll have fun and stick with it…for a while anyway.

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6 thoughts on “So, How Hard Could it Be?

  1. Great post. Profound farming truths. Why is such simple stuff so hard? And the post about playing is wonderful too – I read it at the time but couldn’t formulate a worthwhile comment, without writing huge screels. There’ve been a couple of farm blogs I follow in the last few months that have announced they are giving up farming- various reasons – age, health, just too many challenges, expense. By most definitions, our farm is little more than a hobby – we make a profit, but not much of one, and that’s to be expected given the small amount of time and energy we put in. I think “start small” has to apply to every new enterprise no matter how established you are in other enterprises and how solid a customer base you have. We didn’t start broilers till we had the layers well established. Our friend who grows turkeys, raspberries, hay and does tractor service just grew an acre of lentils – he could have grown 5 acres, but started small for all the reasons you cite. Turns out he has a market for them, and can expand next year, but by starting with just one acre, he didn’t stand to lose much if lentils turned out to be a bust. I would add that anyone starting out in farming should endeavour to get some sales experience before they begin – retail, wholesale, network marketing – doesn’t matter – what does matter is figuring out how to talk to customers, how to talk about your product, how to build from your circle of influence, etc. Some sales courses talk about “farming” your customer list – planting seeds, fertilizing, cultivating, nurturing, harvesting, replanting, pruning, etc.

  2. Did you write this for me? 😉

    As we plan to make the big move in a year or so, I’ve been planning how we’ll enter the water with farming, So far (in my planning) it’s a toe, then a foot and by year 4 I hope to be all in. But I greatly appreciate the warnings as it is much too easy to see only the “rainbows and butterflies” as my husband calls it. I’m not a fan of cold weather so when winter temps come I ask myself if I really want to climb out of my warm bed to go take care of animals…before work. So far, the answer is yes.

    Speaking of cold temps, it’s snowing now and I’m still at work with more snow to shovel. No resting on my tookus tonight!

    • You know, if you just raised broilers and pigs you could be a fair weather farmer. Just sayin. Maybe get out for a couple of days in late winter to prune trees and start flats. Maybe keep some cuttings going all winter but not too much more. Maybe custom graze some neighbor cows during the summer then send them home for winter. This just sounds better and better…

  3. Holy crap. This cut to my heart! Thank you for writing this. We’re looking at selling the house in the burbs and moving to the country to do the farm thing and we were looking to go big fast… Thank you for correcting our couse.

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